
MaxProf proudly participated in the inaugural Gauteng Investment Conference, held at the prestigious Marriott Hotel in Melrose Arch, Johannesburg. This landmark gathering marked a significant milestone in South Africa’s economic journey, bringing together over 300 investors from around the globe to explore and invest in Gauteng’s future.
The conference exceeded expectations by securing over R312 billion in investment pledges, surpassing the original target of R300 billion. This achievement reflects the global confidence in Gauteng’s potential and commitment to driving inclusive, economic growth.
Key discussions centered on infrastructure development, digital technology, housing, manufacturing, and fostering a more attractive and resilient investment climate. These are themes closely aligned with MaxProf’s own values — enabling efficient, future-ready growth through expert VAT and tax optimisation solutions.
As South Africa’s leading VAT and tax optimisation specialist, MaxProf was honoured to be part of this transformative event. Our team actively engaged with key stakeholders, government representatives, and fellow business leaders, deepening our understanding of the province’s strategic direction while reinforcing our own commitment to supporting economic progress.
More importantly, MaxProf’s participation highlights our dedication to building and nurturing strategic partnerships. We recognise that meaningful collaboration across sectors is critical to unlocking South Africa’s full economic potential. The Gauteng Investment Conference served as a valuable platform for fostering these connections — positioning MaxProf not just as a service provider, but as a long-term partner in national development.
As we look ahead, MaxProf remains committed to contributing to initiatives that promote growth, innovation, and shared prosperity across the country.
Read more about other MaxProf events and articles here.









